Hello Lupo

Hello Lupo started with the iconic poncho, and then built from there. Over the last two years, the designer Nanae has created a selection of thoughtful garments and outerwear designed for kids’ real needs.

Playing is a serious business. That’s why Nanae strives for absolute simplicity when it comes to seams or stitches. Every piece is designed to move with your kids, and be easy to put on and take off.

The inner layers of the garments are mostly made from natural Italian fabrics. Linen, wool, and cotton are skin-loving and durable, ideal for creating timeless designs that could be handed down from one generation to another.